Consumer Products

Diserio Martin has a robust practice representing consumer products companies. Our lawyers have an in-depth understanding of the issues consumer product companies face, including trademark and brand management, copyright and design protection, regulatory compliance, product distribution, supply-chain management, licensing, inventory control, sale and purchase of assets, corporate governance and data privacy. Recognizing the impact market advancements have on a client’s bottom line, our representation concentrates on everything from acting as general counsel to handling sophisticated and complex business transactions.

In addition to general business counseling, our Intellectual Property . Practice Group works with counsel in international jurisdictions to maintain large portfolios of cosmetics personal care product trademarks in over fifty foreign countries and economic unions. Our attorneys actively protect our clients’ interests in federal district court, including trademark and trade dress infringement and unfair competition actions throughout the US. We have experience in obtaining emergency injunctions and conducting civil seizures and asset restraints against suspected counterfeiters.

We also guide clients through the oft-changing regulatory landscape to help them achieve compliance for advertising, consumer products labeling and data privacy issues. Our attorneys are well-versed in the Federal Trade Commission regulations and guidance and provide advice on small projects of pre-implementation advertising copy clearance, as well as in-depth holistic reviews of clients’ consumer-facing communications, from website terms of service and privacy policies to social media accounts, email marketing and sweepstakes rules. We strive to educate our clients and work directly with marketing professionals to institutionalize best practices related to disclosures and disclaimers.

Representative Matters

• Outside General and Intellectual Property Counsel for multi-national health and beauty products company (PDC BRANDS®), responsible for management of worldwide IP portfolio, end-to-end supply chain support, import/export, marketing and advertising clearance, regulatory compliance, and corporate governance.

• Created legal infrastructure for multi-national automobile accessories manufacturer’s authorized distributor and dealer program.

• Represent mattress manufacturer in routine IP enforcement and takedown procedure in various e-commerce platforms.

• Obtained ex parte seizure order and preliminary injunction against counterfeiters of client’s skincare products.

• Successfully petitioned Director of the United States Trademark Office to waive certain requirements of federal trademark regulations and accept for submission to the International Bureau of the World Intellectual Property Organization a request to record a change of ownership of the two international registrations held by a United States consumer products company.